Good for Your Hair. Great for the Planet.

Let’s be real - caring for your hair shouldn’t come at the planet’s expense. That’s why this Earth Day (and every day), we’re turning up the volume on sustainability. At Pump Haircare, we’re committed to creating high-performing, salon-quality products that are kind to your hair and the environment. From sugarcane tubes to compostable packing peanuts, we’re doing the most for your mane, without messing with Mother Nature.

(Oh - and stick around till the end. There may or may not be a bunny involved. 🐰)

 

Our Commitment to the Planet - Today and Always

Eco-conscious beauty isn’t a marketing line - it’s in our DNA. Every choice we make is rooted in one goal: reducing our impact while raising the bar for clean haircare.

Biodegradable Beauty: Bye, Plastic. Hi, Peanuts.

Let’s start with packaging. Every Pump Haircare order is protected by our super cute packing peanuts that are actually made from plant starch. Yup, you read that right -these little guys dissolve in water and disappear like magic. No microplastics. No landfill guilt. Just safe, squishy protection that’s totally home-compostable and ocean-friendly.

Your unboxing just got way more eco. 

From Soil to Shower: Meet Our Sugarcane Tubes

Our bottles are made from renewable Aussie sugarcane - because oil belongs in the ground, not your bathroom. They’re produced in Australia’s largest solar-powered facility (cue the sunshine emoji ☀️), which means fewer emissions, more good vibes. Bonus: We offset the materials used to make over 15 million tubes every year by investing in a forest. More on that very cute detail soon.

Powered by Plants, Made for the Earth

We don’t do filler. We don’t do fluff. Just plant-powered formulas loaded with real, effective ingredients that actually do something for your hair. All our products are vegan, cruelty-free (because bunnies..), and made right here in Australia. That means smaller shipping miles and stronger community roots.

Keepin’ It Clean—Even After You Rinse

When we say “clean beauty,” we mean it. Our formulas are ocean-safe and free from all the nasties: no sulphates, no parabens, no phthalates, no drying alcohols, no formaldehydes, and definitely no fake fragrances. So every time you rinse, you’re showing love to your locks and marine life.

Sustainability Starts in the Shower

Doing good doesn’t have to be hard. Switching to conscious haircare is one of the easiest ways to reduce your impact - and look amazing while you’re at it. Every time you pump, you’re part of something bigger. (And it smells divine, too.)

Bunnies, Forests, and a Whole Lotta Trees

Okay, so here’s the tea: We’ve invested in a plot of land in a Sustainable Offset Forest in New South Wales to offset the production of our tubes. It’s home to 30,000+ trees (and growing), and it’s become a safe haven for local wildlife - including bunnies! 🐇 One was literally spotted hopping around our lot. We like to think he’s our unofficial eco mascot… and… we shall call him Fred O’Hare.

So when you choose Pump, you’re not just getting amazing hair. You’re helping protect ecosystems, wildlife, and a whole lot of adorable fluffballs like Fred.

 

This Earth Day, Go Green with Your Routine

Great hair and a greener planet? We’re here for it. Join us in making every shower a small act of sustainability - and every strand a symbol of change.

Shop clean. Live green. Rinse responsibly.

Discover more about our Clean Ingredients and eco-initiatives here.