Blonde Perfect Ultra Trio

Blonde hair — whether natural, highlighted or bleached — is more vulnerable to dryness, breakage and colour shift. Heat styling, UV exposure, mineral build-up and chemical processing can all cause blonde hair to turn warm, yellow or brassy over time.

A toning shampoo for blonde hair works by depositing violet pigments that counteract yellow tones on the colour wheel. However, not all purple shampoos are created equal. Many formulas over-tone or leave hair feeling dry and brittle.

That’s why Blonde Perfect Shampoo was carefully formulated to balance effective toning with deep nourishment, ensuring your blonde stays bright without compromising softness or shine.

Not when you use it as directed. Blonde Perfect Toning Mask uses ColourRight Blonde Technology to neutralise yellow tones without over-depositing purple pigment. Very light, porous or platinum blonde hair can sometimes pick up a temporary lilac tint. If this happens, shorten the leave-on time next wash. Any tint will wash out within 1–2 shampoos.

Yes. Purple toning masks work well on grey and silver hair, which can turn yellow or dull from heat, UV and hard water. Blonde Perfect Toning Mask is made for blonde, silver and grey hair. It neutralises yellow tones and adds hydration, so grey and silver hair stays bright, cool and shiny.

Use a purple toning mask 1–2 times a week, in place of your conditioner. Blonde Perfect Toning Mask tones out yellow and brassy tones while it hydrates, so weekly use keeps blonde, silver and grey hair bright between salon visits. If your hair is very light, platinum or bleached, start with once a week and a shorter leave-on time, then build up as needed.